Lilla Rogers MATS Bootcamp – February

ASHLEY_LOTECKI_FEBRUARY-small

In February I started taking part in Lilla Rogers Bootcamp! Each month for six months, we are given a professional project brief and have a few weeks to work on it. At the end of the month, everyone’s designs are showcased on Lilla Rogers actual agency website in a special gallery! Pretty awesome!  Beyond getting to stretch my creative muscles, it is so very lovely to in a new vibrant community and seeing all the new work pop up. If you can believe, there are over 550 other artists!

February’s theme was cuckoo clocks! It was a bit funny, as I had actually been working on a pattern collection with a similar theme. Because of this I needed to consider how I was going to go in an entirely new direction from that as well. I started with doing rough pencil sketches for the mini assignment, basically the “lead up” to the actual design brief from Lilla.

The actual project was to make a phone cover or case using our cuckoo themed artwork. A phone cover has a shape and size that is not suited to all manner of artwork so I decided to create a placement graphic versus doing a repeat pattern of some kind. My design is titled “Double Decker Cuckoo Cottage” 🙂 My interpretation of the cuckoo clock was in a more rustic way, as a woodland cottage and the forested environment it would be found in.

You would not believe the amazing array of adaptations from the group of artists in Bootcamp with me. Wow! I definitely recommend you go and see for yourself, you can check out the February Gallery here on Lilla’s website (mine is on p 5 if you were curious!).

Lilla Rogers’ MATS Course – Week 5: Party Paper

These past few weeks have been quite a whirlwind! Last week was the final in Lilla’s MATS course (I plan to do a separate MATS debrief post for the entire experience later!) which focused on party paper. Now.. What is that, you may ask? Party paper is a category within the Gift Market entirely devoted to paper goods – paper plates, paper napkins, gift wrap, invitations, and so on.

Our assignment was to reference the theme of Ukrainian and Bavarian folk art and create our own party paper designs. I worked on created stylized artwork that still read as my aesthetic but pulled elements from what makes folk art unique – the subject matter, layout, selective colors – and interpreted it in my own way. 

I ended up having a blast doing these pieces. I think the rooster looks hilarious, he’s kind of got a cheeky look to him (and a bit of a booty! hah). Each piece has unique artwork – no icons are repeated between the plate, napkin, and cup. I also tried a different way to add texture to my illustrations this week and really enjoyed the end result. Florals are an artwork type that I have not explored much, but this project definitely has increased my interest in working with them. I’d like to try out some surface patterns next!

Lilla Rogers’ MATS Course – Week 3: Scrapbooking

The subject of study for Lilla Rogers’ MATS e-course last week was Scrapbooking! The market has really exploded since my first encounters as a child – no longer just traditional patterns and artwork, it also contains very quirky, stylized, and trendy themes as well. Something for everyone! The products available go beyond sheets of beautifully printed paper, now including things like stickers, stamps, buttons, and crafted paper cut-outs.
Our assignment this week was to interpret the theme of cameras and typewriters, both objects that record events in our lives, and create a page of art that could be used for a scrapbooking collection. I had a fabulous time! As you can see, I channeled the vintage incarnations of cameras (analog rocks!) and typewriters alongside a variety of memory evoking lettering and related objects. I wanted to give a scrapbooker the ability to put their own photo images inside the Polaroid and film illustrations lower on the page, so I made them into frames instead of adding my own illustrations inside. I also took the opportunity to play a lot more with color and adding texture on this artwork and am quite happy with the results! I will definitely be doing more of that in my future work 🙂

I’m also taking part in a monthly blog parade link-up with a few of my very talented MATS classmates, you can check out all their posts on Linda Tieu’s blog here!

Back to School – Lilla Rogers’ MATS Course Week 1-2

Two(ish) weeks ago, I started Part B of the e-course Make Art that Sells by the fabulous Lilla Rogers. If you are familiar with my blog, you may recognize the name from earlier this year when I took Part A of the MATS course. It was an absolutely fantastic experience, so when the second session was available for registration I knew I wanted to join again! Part B focuses on 5 new markets (one for every week of the course): Paper, Baby/Children’s Apparel & Decor, Scrapbooking, Editorial, and Party Paper.

I was full of excitement to get started, but unfortunately after the first few days of class I had to divert my focus to a family emergency and the passing of someone I was close to. I wasn’t able to finish my first week project yet – Christmas greeting card designs; or my second week – camping themed graphics or prints for children’s wear, but I do have my preliminary artwork inked up which you can see below. I will eventually get caught up and make sure to post my work on here once I do!

Blog Parade!

Through taking Lilla Rogers’s e-course, I have become part of a fabulous global online community of with so many amazing artists and illustrators I admire. It’s pretty special! Today some of us have joined together to create a blog parade – my first time participating in one ever (eek!). If you have stumbled upon me by way of the lovely Julia Glukhoy at Moogbee, I am glad to have you! She’s pretty fabulous isn’t she?

Once you finish visiting me I would encourage you to continue on to the next blog by way of the link at the bottom of my post 🙂

A little about me – I love to create fun, quirky artwork that is full of whimsy. Please feel free to check out my portfolio, or to browse this blog and learn a bit about my process and creative aesthetic. I post weekly projects including my “Unconventional Animal Alphabet” series (letter E was this past week), pattern designs, and other fun stuff 🙂 I’m currently working hard on developing new surface pattern collections and planning out some exciting sustainable products I’m designing and possibly producing myself for my upcoming online shop (date tbd!).

I hope you enjoyed your time with me, it was lovely to have you visit! Now hop on over to the Floating Lemons blog to check out Mariana’s work 🙂

Global Talent Showcase – Part Two

I recently did a showcase of fabulous journal cover designs from some of the “unsemi-finalists” (those that didn’t progress to round two) in Lilla Roger’s Global Talent Search competition. It didn’t take long to realize there was so much more beautiful work than could be contained in a single post! For this reason I have created a Global Talent Showcase Part Two 🙂 Please enjoy all the amazing creations below and learn more about each artist and their design process.
Continue reading

Global Talent Showcase

The past few weeks have been full of excitement surrounding The Global Talent Search competition being held by Lilla Rogers’s Studio. The prizes are unprecedented – two years international representation by the studio, in addition to a stunning line up of contracts with highly coveted companies. For round one, entrants were given a project brief in which they designed a journal cover for a client like Paperchase, with an old-fashioned playground equipment theme. There were 1500 (that’s right!!) submissions from all over the world, and on August 1st the top 50 moving on to Round 2 were announced.

Being that there isn’t a public gallery to show off all the amazing creations that did not make it to Round 2, I thought it would be fabulous to have a mini-showcase of some of the “unsemi-finalist” designs and find out a bit more about how each artist created their piece! Please see below to enjoy all the beautiful work 🙂
Continue reading